Innovation is not an option

— it is a fundamental requisite of survival. 

Throughout history, innovative societies have dominated their less-creative rivals. The first civilizations to adopt a new innovation—the first to embrace agriculture, direct rivers, learn metallurgy, or organize themselves into governments—always gained power over their neighbors, at least for some period of time. Indeed, the ability to innovate has determined life and death, dominance and subservience,
winning and losing for as long as man has been concerned with such things.

In the same way, innovative companies dominate their competition. The companies that have created the greatest value, that outperform their peers for any meaningful time span, almost always do so by adopting an innovation more quickly and more completely than their competitors.

In his new book THE WAY OF INNOVATION: Master the Five Elements of Change to Reinvent Your Products, Services and Organization (Platinum Press, July 2008), Kaihan Krippendorff draws on ancient principles for change to show how companies like Puma, Microsoft, and Whole Foods revolutionize their industries while other would-be innovator like Kodak and TiVo fail to sustain their innovative power. He offers practical tools entrepreneurs, managers and executives can follow in to constantly maintain their businesses on the cutting-edge of innovation. 

Kaihan Krippendorff is a Wharton School alumnus, has studied strategic innovation for over a decade and his work has been published in journals such as the Harvard Business Review. 

Kaihan is a Strategist, former McKinsey consultant, and author of three business strategy books;

• The Art of the Advantage
• Hide a Dagger Behind Your Smile
• The Way of Innovation

For all you innovators, strategists and "Art of War" scholars, this is your event.  This promises to be an intellectually stimulating and thoroughly enjoyable event. 

Business leaders, Innovators and Entrepreneurs, come for the networking, and stay for the learning! 

Join this Wharton Club of New Jersey event to hear about:

• From the scratch plough to TiVo: what we can learn from ancient studies change
• The innovation “Shift”: the cognitive basis for why innovations succeed or fail
• The five elements: transforming dreams into reality
• “Metal” – collapse: how to recognize the system is stuck
• “Water” – imagination: how to use pattern recognition to see solutions your competitors cannot
• “ Wood” – formation: how to build support and persist when effort does not yet produce tangible results 
• “ Fire” – breakout: how to lead your innovation past the tipping point and skillfully manage the competition 
• “ Earth” – consolidation: how to protect your innovation with the three most critical sources of sustainable advantage
• Puma transforms where Reebok could not and becomes the leader of its pack
• Circuit City disrupts AutoNation to transform used car selling 
• Mohammad Yunus and the invention of “Microcredit” 
• Urban Outfitters – the retailer run by customers 
• Ted Leonsis, Al Gore, and the discovery of “filmanthropy” 
• Infosys and the rise of software outsourcing 
• Why Gatorade dominates where Under Armour could not 
• How American Idol unlocked the gate to run-away TV success 
• Why Vonage lost its lead while Microsoft sustains 

Come hear Kaihan bring it all together: unlocking innovation throughout your organization

Registration is open Click Here

About Our Speaker:

Strategist, former McKinsey consultant, and author of three business strategy books – The Art of the Advantage, Hide a Dagger Behind Your Smile, and The Way of Innovation – Kaihan Krippendorff has studied strategic innovation for over a decade.

Kaihan works regularly with large and medium-sized corporations such as Microsoft, J&J, Ryder, DHL, Wal-Mart, and Fidelity Investments to design bold and innovative growth strategies. He also delivers key-note speeches across the U.S., Europe, Asia, and Latin America and lectures regularly at business schools including Wharton and MIT Sloan.

As the son of Bangladeshi and German parents, Kaihan draws on Eastern and Western traditions for new insights. Having served in for-profit and non-profit sectors, (for example, Kaihan was the Managing Director of an educational nonprofit called Take Stock in Children), he reveals the common laws that drive
success in both.

He earned his MBA from Columbia Business School and London Business School, his BSE in Finance from the University of Pennsylvania’s Wharton School, and his BSE in Engineering from the University of Pennsylvania’s School of Engineering. He now lives with his wife and two children in New York.

PLACE
Dolce Basking Ridge
(Former North Maple Inn & AT&T Learning Center)
300 North Maple Ave
Basking Ridge, NJ 07920
800.953.8033
Directions: Click Here

PRICE
August 29 – Sept 5, 2008: $55 for WCNJ members; $65 for WCNJ members’ guests; $75 for non-members
Sept 5 - Sept 14: $70 for WCNJ members; $80 for WCNJ members’ guests; $90 for non-members
Walk-ins: "A lot"